Anyone can join
Make one video. Get paid, every time someone buys.
You get your own code and earn 20% of everything it sells. If the video hits 3,000 views, we buy ad space for it on Instagram and TikTok, and you earn 10% of everything the ad then sells. Same video, two incomes.
Free to get started · No application · Free products right away
How you earn
Start organic.
Unlock the ad budget.
From your first video, on everything your code sells
Unlocked at 3,000 views
Everyone starts organic. You get your own code straight away and earn 20% of every sale it creates. When a video passes 3,000 views, it has proved itself. Then we buy ad space for it, and you earn 10% of everything it sells after that. No ceiling, and you do not have to make more than one.
- Your own code from day one
- 3,000 views unlocks paid advertising
- 7-day last-click tracking
- Paid out every week
- No commitment. Stop whenever you like
A monthly amount, agreed personally
If you deliver video after video that sells, we offer a fixed amount every month on top of the commission. You cannot apply for it, and you do not have to ask. We reach out when the numbers make the case.
- A fixed amount every month, whatever the sales
- Commission continues on top
- An agreed number of videos per month
- First access to new products
Why it works
Bamboo in the handle.
Nylon in the bristles.
It is the bristles that count.
Most people think bamboo means plastic-free. It does not. The handle is bamboo, but the bristles are nylon. And the bristles sit in your mouth for three minutes, twice a day. Research shows that a toothbrush with nylon bristles releases up to 2.3 million microplastic particles a year.
SELVA uses real natural bristles: horsehair cut from the mane, or bamboo fibre if you want no animal products at all. No nylon, no glue, no surface treatment. The whole brush breaks down. That is what you tell people. And it works, because it is true.
From sign-up to payout
Four steps.
No agency in the middle.
Sign up
Name, email and a link to your profile. No application, no approval, no waiting. You get your code straight away.
Get the pack
A toothbrush and a tongue scraper in the post. You pay nothing, not even shipping. You should not have to buy your way into making content.
Post your video
You get the hooks that work in our own ads, not a document full of good advice. From your first video you earn 20% of every sale your code creates.
Hit 3,000 views
Then we buy ad space for your video on Instagram and TikTok, and you earn 10% of everything it sells. The money goes in every week.
What you get
What most
creator programmes can't be bothered with.
You get the hooks that work
We run paid ads with our own money every single day and know exactly which openings hold people for three seconds. You get those, not a document that says "be authentic and relatable".
The products are free. Next time too.
The first pack is free. If you need something new for a video three months later, we send that too. You put in time, not money.
You can work with whoever you like
No exclusivity, no contract tying you down. We ask for one thing: no video for a direct competitor in the same week as a SELVA video.
Your video does not get lost with us
We are a small Danish brand. If your video becomes our winner, it is the one running the whole ad budget, not one out of a hundred. That is far more upside per video than at a big brand.
You write directly with the owner
It is Sylvester who runs SELVA, and he is the one you write with. No account manager, no agency chain, nobody who has to get it approved a level up.
Your follower count does not matter
Accounts with 800 followers have sold more for us than accounts with 80,000. We look at whether the video holds people, not at the number under your name.
Do the maths
What it
can add up to.
An example calculation, not a promise of earnings. Commission depends entirely on how many people actually buy. The scale is based on SELVA's real prices: 179 kr for a tongue scraper, 349 kr for a 4-pack, 499 kr for a couple's pack, 665 kr for the family pack and 899 kr for the electric toothbrush.
The rules
No application.
Just five rules.
- You post video on TikTok, Instagram or YouTube Shorts
- You speak Danish in your videos
- You are over 18
- You actually use the product. It shows when people do not
- You can mark content as advertising, as the law requires
What doesn't work
An unboxing where the camera zooms in on the box and that is it. A code for a supplement yesterday and a skincare product today. And anything that promises something the product cannot deliver. It sells nothing, and then you earn nothing.
Get started
Sign up.
Two minutes and you are in. No application, no waiting, nobody who has to approve you.
- Your own code straight away
- A free toothbrush and tongue scraper in the post
- A briefing with the hooks that work
- No commitment. Stop whenever you like
Questions
The questions
we get every time.
What does it cost to take part?
Nothing. No membership fee, free products, and we pay the shipping on them. There is no application either. You sign up and you are in.
Why 3,000 views exactly?
Because we do not put money behind a video before we know it works. 3,000 organic views is the proof. Hit that and we buy ad space for it, and then the same video keeps working for you without you lifting a finger.
Why do I get 20% in one place and 10% in the other?
Because you are the one who brought the customer in when the sale comes through your own code. That is where you get the most. Once the video is unlocked for advertising, we are the ones paying to reach people, so the rate is lower. In return there is no upper limit: we can run it to far more people than you could reach yourself.
Do I have to be approved first?
No. No application, no waiting list, nobody sitting there judging your profile. You fill in the form and get your code straight away.
How many followers do I need?
No minimum at all. An account with 800 followers can easily sell more than one with 80,000. It depends on the video, not on the number.
When do I get paid?
Every week, straight to your account. Clicks and use of your code are tracked for 7 days, so a sale counts even if the customer only buys a couple of days after seeing your video.
Do I have to make a set number of videos?
No. One video is enough to get started, and you set the pace from there. Only if we offer you a fixed monthly arrangement do we agree a number in advance.
Can I work with other brands?
Yes. No exclusivity. The only rule: no video for a direct competitor in the same week as a SELVA video.
Does the video have to be marked as an ad?
Yes, the law requires it. If you receive product or payment, it is advertising, and it must be stated clearly in the video itself. We send you the exact wording along with your code, so you do not have to work it out.
What am I allowed to say about the product?
Everything we can document, and you get the list of exactly what that is. We have deliberately left out claims we cannot back up. That applies in our own ads and in your videos. It is not a restriction; it is the reason people believe us.
Can you use my video as an ad without asking?
No. We always ask first. If you say yes, we pay to get the video out to many times more people than you could reach yourself, and you keep earning on a video you only made once.
Can I stop again?
Whenever you like. Write to us and we will close the code. Commission already earned is paid out on the next statement. You do not lose anything you have earned.
One last thing
Most people don't know that bamboo is still plastic.
Now you know. Make one video about it, and get paid every time someone buys. Including when it is our ad money that finds the customer.
Get started — it's freeEarn with SELVA is a commercial partnership. All content made as part of the programme must be marked as advertising under Danish marketing law. Commission rates and terms may change with notice. The worked example on this page is an example, not a promise of earnings.
